Hired Work Portfolio
I've worked as a freelancer or consultant since 2010. Whether part-time or full-time, it's been part of my career. This is a sample of the recent work and clients I've been fortunate to be involved with.
Hired For: Copywriting
Snapshot: Ghostwrote top-ten music listicle articles with heavy SEO focus.
Results: Client provided the theme and the ten songs for each list, along with the SEO keywords. I researched and wrote the list article based on those guidelines.
Hired For: Copyediting
Snapshot: Copyedited the risk management whitepaper for Origami Risk. This was their first whitepaper of this kind.
Results: Worked entirely remotely and only through email and Google Docs to coordinate, edit, and refine the whitepaper sections for publishing.
Hired For: Web Design, Ecommerce, Photography, Video
Snapshot: To meet the needs of a start-up small business on a shoestring budget, while introducing a new platform and training for using the platform after launch.
Results: We launched the Shopify website in October 2020 to be ready for Black Friday, Small Business Saturday and Cyber Monday weekend and sales. Within the first 30 days, they had 70 online sales, 6% customer checkout completion, and over 1500 pageviews. Within the first six months, they had over $10k in sales.
Hired For: Strategy, Web Redesign, Content, Email Marketing, CRM Administration, Video Creation
Snapshot: Defined an updated communications and marketing strategy. Included implementing a new CRM, email marketing, social media audit, and email marketing consolidation.
Results: Provided new marketing strategy, email marketing 55% subscriber growth and 84 campaigns in 12 months. Shot and edited 2020 COVID protocol tax prep video.